This is a style called Cleo, which features a poofy bouffant/beehive type hair style with a large teased dome of hair, that falls past the shoulders and has long bangs swept to the side. Very retro! (Goes great with my Fem bot babydoll!) This hair color is a light platinum blonde, without that grayish plasticy sheen that most platinum’s have. It isn’t too white or too yellow, and isn’t flat and dull. It has just enough shine to look natural.